Magento uses a temporary image as a placeholder until permanent product images are
available. The initial placeholder image is the Magento logo, which you can replace with
placeholder images of your own design.
To upload placeholder images:
1. On the Admin menu, select System > Configuration. Then in the Configuration panel on the
left under Catalog, select Catalog.
2. Click to expand the Product Image Placeholders section. Then, do the following:
a. For each image type, click the Choose File button to navigate to, and upload the
placeholder image you want to use for the Base Image, Small Image, and Thumbnail
images. You can use the same image, or upload a different image for each type.
b. When complete, click the Save Config button.